Boho

    • 2009
    • Rania Tueni

    After growing up in Beirut, Rania Tueni-Gebara, creative director of Boho, moved to Paris to pursue her education and career in the marketing of luxury goods. In 2009, as she was planning her wedding in Italy, she realized that her church’s location would be problematic for her female guest; seeing as it was located on the top of a steep hill. The bride-to-be provided the problematic guests with comfy leather sandal that she designed. To her surprise, her problem solving designs turned out to be a huge hit! Soon her friends were asking for more! This was the incident that gave way to Boho, a shoe brand that embodies the bohemian chic lifestyle.

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