• Lebanon

    FRACSHION is a Lebanese fast fashion retailer, designed and produced locally in Lebanon. Its target market is women, men and teenagers from 12 to 50’s looking for casualwear, sportswear, or even semi customizable dresses at affordable prices. Involved in the family's fashion business at an early stage of life, Carla Mahseredjian Bosnoyan decided to develop her career in the fashion industry. ​ Upon graduating from LAU with a BA in marketing and from ESMOD with a BA in fashion design, ​she refined her capabilities and skills in the retail business of luxury brands, as well as in the design and production industry in the local market. ​ Today, she decided to partner up with Jasmine Busson, to develop her own private line of casualwear and cater outfits for all occasions designed and produced in-house.